| To all brand strategists and those who want to become one: Imagine launching a lead campaign – and this time actually getting qualified leads back. No wastage, no irrelevant inquiries, but real inquiries from car technicians and/or parts distributors. Sounds like a dream? But it is a strategy. And it starts with brand marketing. 🔹 Why brand marketing first? Many people jump straight into lead generation: place ads, build a landing page, add a form – done. But without strong branding, the campaign falls flat. Why? Because nobody leaves their data with an “unknown” provider. Only when your brand has built up trust, relevance and recognition are potential customers willing to interact with you. And brand marketing ensures that your company stays in people’s minds – through the targeted use of display ads such as those on AMupdate.de and content strategies, social media posts and SEO measures: Click here 🔍 How is it done? Increase brand awareness: Advertising messages for continuous brand awareness. Especially for brand positioning, e.g. quality leader or problem solver. Lead generation: After a certain time, additional, more prominent advertising spaces are used to increase the click rate in the short term and ideally generate new contacts. 💡 Tip: Use targeted display ads on AMupdate.de to reach exactly your target group such as car technicians and parts distributors! High visibility, industry-specific reach, maximum impact. Perfect for building brand awareness! 🚀 |
