Hello everyone and welcome to 2025.
Everyone is now back from their well-deserved vacation. The budget planning is complete. And now it’s time to choose the right channels to get started. 🚀
Here are a few considerations:
Data is king! Your products must be correctly referenced and findable in TecDoc. This is the most essential way to ensure initial visibility.
Building on this, it is crucial to be “top of the mind”. The technician needs to know your brand before making a purchase. Otherwise he will order another one.
🎯 And this is how you increase your brand awareness and consideration:
1) Targeted online marketing in media that are frequently visited by technicians e.g. AMupdate.de or the AMtalk YouTube channel.
2) If you are unsure, “google” of course. Through clever search engine optimization, your website will be found and your brand will be perceived as “trustworthy”.
In a nutshell: More visibility, more trust, more sales!
💡 Do you have any questions? Would you like more input on certain topics or need support to implement all this? Just let me know. 🙋♂️
💡 Your most successful year!
